Banning words, or trying to reframe them as bad has never worked.
The banned words only get more power by virtue of being banned.
It just pushes people to use different words that end up with the same meaning.
Like "N-word" is the new n-word. Childish and useless.
And then there's the whole thing where we let racists define what words mean... They ruin everything they can, so there's no safe place to go to.
Again it's the little racist trolls with their "oh but can I use it in this situation" "oh what about this situation" basically playing the "I'm not touching you does this bug you" game that just ruins polite company for everybody. I have never had an instance where I wanted to use that word. But put the Forbidden label on it and racist jackasses can't be help but be tempted by it like a giant red button.
Because forbidding it tells those types exactly what bugs their targets the most.