Some people just need to not be told what it is and have it pepared to resemble something they're familiar with.
My family wouldn't try calamari, but when I took them to a place that had it looking like noodles on a buffet, they tried it and liked it.
edit: Also, lots of people actually like anchovies and eat them on Caesar salad and in sauces without realizing.
I don't anymore, but..
I liked it cold for some applications like canned spinach (cools that steaming pile of mushy green down). If I were to make things like mayonnaise with it, it keeps the ingredients in the safe temperature zone or gets them there faster.
It's good for toilet bowl cleaner, weed killer (including poison ivy), wiping down a large cutting board (not used for meat), fruit and veg wash, descaling / removing water marks, rainbow stains or chrome / nickel residue in pans, it softens fabrics if added to laundry, is used for mayonnaise, salad dressings, sticky rice, deodorizing, and combined with baking soda has been the only thing that worked for a clogged drain. It's also cheap in the gallon size and practically free for people on SNAP. (a lot)
After a long romp, a fairly new g/f went into my kitchen, grabbed a 1 gal bottle of white vinegar from the fridge, poured herself a glass and tried to chugged it while I was still in bed recovering. -She had the nerve to think I tried to poison her (for half a minute)!
I'm not quite a boomer, but I do see this generation as just wanting hand-outs. -Oh wait.. that's just how it appears online because they're the ones with all the time to post about it.
Bench / pastry scraper next to the end grain cutting board on counter (that's how I clean it most often). Microplane and pizza cutter (Italian chef knife) get hung. Funnel covers a teacup protecting it's rare use from excess dust / atomized oils in the kitchen. Garlic press is a waste of money when you have knife skills. -Citrus juicer likewise (cut 1/3 slabs around the core using the geometry to make squeezing efficient).
Some people just need to not be told what it is and have it pepared to resemble something they're familiar with. My family wouldn't try calamari, but when I took them to a place that had it looking like noodles on a buffet, they tried it and liked it.
edit: Also, lots of people actually like anchovies and eat them on Caesar salad and in sauces without realizing.